“Ruggiero Mercury” – 1951 Mercury Sport Coupe

This low’n’long sled is super clean and has won tons of awards, most recently the Goodguys 2013 Mother’s Custom of the Year award. Built by South City Rod and Custom this custom has been treated with tons of details from the well executed 4″ chop to the ’53 DeSoto grill to the ’55 Ford trim. This thing has it where it counts, killer looks and built to drive. What a ride!

For Hi-Res shots click any of the images below to hit our online store:

[zfp_photoset id=’p865679545′]

Bang! Something has been freshly forged @ ForgedPhotography.com!